Effective Response: How One Address From New Zealand PM Turned a 'Gunman' into 'Terrorist'

In the hours following the shooting, the media had reported the incident with the terms 'armed shooter' and 'gunman' - to describe the person carrying out the attack. The Prime Minister's address changed that - and changed the way people looking for the New Zealand attack saw as.

from Top Buzz News- News18.com https://ift.tt/2TXwUVU